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Music Licensing for Videogames: How Popular Music and Artists Can Make Games Pop
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Music Licensing for Videogames: How Popular Music and Artists Can Make Games Pop,
2072

Business and Legal, Panel

Keith DArcy
,

Nelson Bae
, Sonic Fusion Inc.

Seth Berg
VP, Film & TV,

Victor Rodriguez
Music Supervisor, Sony Computer Entertainment America
In this panel discussion, executives from a music publishing company, a record label, and a game development company discuss how to get the best popular music into your game. They present several issues: how to find the right person to contact to clear your music, what goes into music licenses for videogame projects, how to prepare and market a soundtrack release, and how to contract a popular artist to compose original music for your game.

Participants learn music licensing basics: What's the difference between a synchronization license and a master use license? Who do you contact to clear synch and master rights? What are the necessary terms in a music license? The presenters discuss the basic principals of music supervision, how to budget for the various types of licenses a project requires, and how much time you'll need. They examine the structure and strategy of licensing for music-based games vs. music-enhanced games. What are the benefits of negotiating royalty rates vs. set fees for licensing? Do you need a music supervision service or can you do your own supervision, administration, and clearance?

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