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Ingress: Design Principles Behind Google's Massively Multiplayer Geo Game
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Ingress: Design Principles Behind Google's Massively Multiplayer Geo Game
Brandon Badger | Product Manager, Niantic Labs @ Google

Location: Room 511 AB
Date: Thursday, November 07
Time: 2:00pm-2:30pm
Format: Session
Discipline: Business & Marketing
Track: Cloud Gaming, Independent Games
Vault Recording: Video

Ingress is a massively multiplayer geo game that was launched this year by Google's Niantic Labs. Players move through the real world using an Android device and the Ingress app to discover and tap sources of a mysterious energy. Players acquire objects to aid in their quest, deploy tech to capture territory, and ally with other field agents to advance the cause of the Enlightened or the Resistance in an epic struggle for the fate of humanity. This talk will discuss Google's latest efforts to create "adventures on foot" using Android and Google's Geo data. The discussion will focus on the game design principles and techniques used to create Ingress, as well as opportunities to use emerging technologies to create new types of mobile gaming experiences.
Attendees will hear about wearable computing and the new game experiences afforded by these new devices, as well as key learnings from the first year of Ingress, Google's geo game.

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