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BADLAND Postmortem: How to Launch a Premium Priced Indie Game in the App Store
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Description

BADLAND Postmortem: How to Launch a Premium Priced Indie Game in the App Store
Johannes Vuorinen | Programmer / Designer / Co-Founder, Frogmind

Location: Congress Saal 3
Date: Tuesday, August 20
Time: 10:05-10:30
Track: Independent Games Summit
Format: Session
Vault Recording: Video

BADLAND was developed by the new two-man indie studio Frogmind in one year of hard work. Frogmind stayed fully indie and did everything it possibly could in-house. Using only the team's own marketing efforts, the premium priced BADLAND sold over 100,000 copies in its first week on the iOS App Store. Johannes Vuorinen will go through the development of BADLAND, and describe what choices and efforts the team made to launch BADLAND successfully on the iOS App Store while staying small and fully indie.

Takeaway
Attendees will hear an example case and receive tips on how they can succeed with a premium priced indie game and a tiny team in one of the world's most competitive markets - the iOS App Store. They will learn what steps and efforts we made in order to stand out from the massive amount of games available on the store.

Intended Audience
Indie developers looking for advice on how to successfully launch their paid game on today's iOS App Store. Indie developers wondering whether their next indie game on the iOS App Store should be paid or free.

Speaker
Johannes Vuorinen | Programmer / Designer / Co-Founder, Frogmind
Johannes Vuorinen is an experienced game programmer and gamer. He is the co-founder of the new indie studio Frogmind, which is the developer behind the iOS premium hit game BADLAND. He was the lead programmer and co-creator behind the game. Before co-founding Frogmind, he was the lead programmer of the Trials Evolution editor.

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