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Mobile Application Analytics & Consumer Insight: The Biggest Content Revolution of Our Lifetime
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SKU	GDC12E-201208087
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Mobile Application Analytics & Consumer Insight: The Biggest Content Revolution of Our Lifetime Speaker/s: Richard Firminger (Flurry) Day / Time / Location: Tuesday 1:00- 1:25 Europasaal, 1st Level Track / Duration / Format / Audience Level: Smartphone and Tablet Games Summit / 25-Minute / Lecture / All GDC Vault Recording: Video Recorded Description: Flurry Analytics has greater insight into mobile app usage than any other company. Flurry Analytics is used by over 65,000 companies inside 170,000 applications across iOS, Android, Blackberry, Windows Phone and J2ME, and tracks more than 495 million unique devices monthly. This session will draw on the very latest data and insight to show how consumers are using mobile games, what existing behavioral trends mean for mobile game usage in the future, and how developers and publishers can use analytics to boost the performance of their apps in order to drive retention and revenues.

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