Mass Multiplayer Mobile Games and Communities Case Study: Path of a Warrior (Mon)

Speakers: Kyu C. Lee

Track: Mobile: Production

Format: Lecture

Experience Level: Intermediate

Description: Path of a Warrior has been one of the most successful mobile mass mulitplayer title in Korea, bringing in advanced technology, new business models, and large community into the mobile sector. In this session, Path of a Warrior, will be broken down into elements on how this whole success could be achieved from the beginning and also show how this could be an exciting new motivation to the whole mobile gaming industry by bringing in the whole community.

Being lucky to develop a mass multiplayer mobile network game in the Korean market, Path of a Warrior has proven its success of a new business model having more than 50,000 monthly subscribers with more than 40,000 games played daily only on mobile. GAMEVIL has also done great work on developing four clients for this single mobile game, marketing the game to the target users with a new billing model and also growing up the community around the game by including interesting features within the game.

In this session, you will understand what is important in developing a network mobile game, what kind of billing model should be used, and also what should be provided to grow a community around a mobile game. We will also provide a peek into the sequel of this game which is planned to be released soon.

Idea Takeaway: The people will learn things to consider when developing a mass multiplayer mobile game and also various ways to build a community for a mobile game.

Intended Audience: People who are currently developing a mass multiplayer mobile game and people who are look for new business models and ways to building up communities in mobile would show interest.