UBM Tech - Game Network

My Shopping Cart

[ 0 ] items in cart

View Cart | Checkout

Game Developer Research

Research Reports

Gamasutra

Contractor Listings

GDC Vault

Individual Subscription

GDC Audio Recordings

App Developers Conference 2013

GDC Next 2013

GDC Europe 2013

	GDC 2013
	GDC Online 2012
	GDC Europe 2012
	GDC 2012
	GDC 2011
	GDC 10
	GDC 09
	GDC Austin 08
	GDC Mobile 08
	GDC 08
	GDC Austin 07
	GDC Mobile 07
	GDC 07
	GDC 06
	GDC 05
	GDC 04
	GDC 03
	GDC 01
	GDC 2000 & Before

Newest Item(s)

Why Now Is the Best Time Ever to Be a Game Developer

Ingress: Design Principles Behind Google's Massively Multiplayer Geo Game

Playing with 'Game'

Gathering Your Party with Project Eternity (GDC Next 10)

D4: Dawn of the Dreaming Director's Drama (GDC Next 10)

Using Plot Devices to Create Gameplay in Storyteller (GDC Next 10)

How I Learned to Stop Worrying and Love Making CounterSpy (GDC Next 10)

Luck and Skill in Games

Minimalist Game Design for Mobile Devices

Broken Age: Rethinking a Classic Genre for the Modern Era (GDC Next 10)

Storefront > GDC Vault Store - Audio Recordings > GDC Online 2012

View larger image

QTY:

Marketing Casual and Social Games on iOS
Price	$3.95
Adjustment
Type
Stock	Unlimited
Status
Weight	0 lb, 0 oz
SKU	GDC12O-821798
Statistics

Description

Marketing Casual and Social Games on iOS Speaker/s: William Volk (PlayScreen, LLC) Day / Time / Location: Wednesday 4:05- 4:30 Ballroom G Track / Duration / Format / Audience Level: Smartphone and Tablet Games Summit / 25-Minute / Lecture / Advanced GDC Vault Recording: Video Description: There are over 20,000 apps released for iOS every week. To put that into perspective, there were less than 800 carts in total released for the NES in the USA. How can you effectively market your iOS game and not go broke doing so? This session will cover the specific channels and provide real world data on what works and the tactics used to get into top ranking and drive downloads. William Volk, CCO of PlayScreen, will cover revenue models (paid and freemium) as well as how to improve your chances in design and development.

Please leave this field blank.