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Game Markets in the Middle East: Opportunities and Challenges
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Description

Game Markets in the Middle East: Opportunities and Challenges
SPEAKER/S: Oded Sharon (Corbomite Games) and Mahmoud Khasawneh (Quirkat)
DAY / TIME / LOCATION: Monday 5:25- 6:00 Room 302, South Hall
TRACK / FORMAT: Localization Summit / Lecture
DESCRIPTION: Many game developers and publishers have long viewed the Middle East as a difficult region for game content due to perceived sensitivities and political tensions. However, the reality is that the Middle East game market has grown exponentially year on year for the last 5 years, making it a viable choice for game localization. To that end, this presentation will address a brief overview of the Middle East market and its potential, provide examples of successfully localized titles - both within the region and external to the region, and demonstrate why game developers outside the Middle East should consider localization for this region.

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