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From First Date to a Committed Relationship: Designing for Engagement and Sustained Satisfaction
Price $7.95
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SKU gdc09_8670
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Description
Based upon multiple studies with over 10,000 gamers, this session defines and reviews three specific motivational needs that are directly related to sustained engagement and value. The Player Experience of Need Satisfaction model (PENS) focuses specifically on experiences of competence, autonomy and relatedness satisfactions: * Autonomy experiences are shown to be directly related to opportunities for self-direction, and adjusted through various mechanisms (e.g. feature set, level geography). * Competence experiences relate to control mastery, density of feedback, and balancing challenge and dominance. * Relatedness satisfactions involve the quality of multiplayer interaction, but also to the manner in which NPCs are designed and communicate. Each of these intrinsic needs will be reviewed, alongside specific game examples, recommendations, and strategies for measurement.

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