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Storefront > GDC Vault Store - Audio Recordings > GDC09

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(306) Metrics for a Brave New Whirled
Price	$7.95
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Stock	Unlimited
Status
Weight	0 lb, 0 oz
SKU	gdc09_9194
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Description

Join Daniel James, CEO of Three Rings, on a journey into the mystic realm of MMO metrics: a whirlwind summary of the numbers behind an online games business. The in-flight meal; a delicious serving of fresh data from Whirled, Three Rings' web-based virtual world of rooms, avatars, games and more, created and sold by players. In addition, a side of metrics from Puzzle Pirates, the hit indie MMO, will be served. The focus throughout will be on the key numbers that define the success of an online game: the user acquisition funnel, retention, referral activity, and revenue generation. By understanding these parameters future pilots will be better equipped to lead successful flights into new online game territory, and hopefully avoid ending their journey in a smouldering crater.

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